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With regard to the successful growth of LANXESS, strategic recruiting will continue to be a linchpin of the HR strategy. Against a backdrop of strong competition for talent in our core markets and the ongoing pronounced demographic challenges, we are investing in a distinctive employer brand in order to highlight the advantages of LANXESS as an employer and spark enthusiasm for our company among talented people from a wide range of functions.
In 2018, we worked intensively to set up globally uniform recruiting with a clear target-group approach and to use new recruiting channels. We are particularly interested in approaching talented people actively and personally when doing so. Therefore, we are increasingly using social media to attract new employees.
Our international graduate trainee program is a fundamental tool for securing talent in Germany. Exceptionally well-qualified Master’s graduates are prepared for challenging specialist and managerial tasks and gather experience abroad during the trainee program.